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From the Editor: Share Your Knowledge

By Cory Sekine-Pettite

With increasing frequency, I have been attending web-based seminars (webinars) on how to be a better editor/journalist (with topics as varied as social media metrics and entrepreneurial journalism). I find that these sessions can be quite instructive, especially when they’re hosted or presented by working journalists who have learned by doing. And the webinars certainly are easy to attend since I don’t have to leave my office. Plus, technology and the publishing industry change frequently, so it is important to stay on top things.

At the very least, I owe it to myself to continue to learn how to do my job better. And ultimately, the more up-to-date I am on the ever-turning world that is journalism/publishing, the better magazine I can help to produce for you, the reader.

For example, attending these webinars has me thinking: I’m sure there are many Markee 2.0 readers who have valuable knowledge they could share with other industry professionals, and magazines such as this one have built-in audiences for these sessions. Thus, I’ve been thinking, “Wouldn’t this publication be a better resource for subscribers if we could produce webinars? This would be a great way to take what I am learning from attending online courses and apply that to Markee 2.0.”

I’m sure there may be new business management skills or filmmaking techniques that many of you would like to add to your repertoire, but you just haven’t found the time. Further, I don’t have to tell you how often technology changes in your industry.

Well, surely you could spare one hour while at your desk – perhaps over lunch – to learn a new skill or find a new way to get your projects completed.

So, why not try to make this happen? Are you an expert in creative lighting techniques, specialty shooting, video or audio post-production, et cetera? Let’s discuss some webinar ideas and make this happen! Contact me to get the conversation started. Send me an email (cory@lionhrtpub.com) or find me on Twitter (@MarkeeMag).

You provide the knowledge and expertise; we provide the audience.


July 10, 2013