Stephen Arnold Music Makes a Visual Impact With 3D Album Release
Dallas, Texas-based Stephen Arnold Music has released “S.A.M. I AM,” a limited-edition vinyl album complete with unforgettable 3D cover art featuring one very musical robot.
“This is not a postcard or print ad – an LP is a big statement with a lot of square footage to have some fun,” said Stephen Arnold, president of Stephen Arnold Music. “Our first promotional LP won a Gold award in the ‘Sales Promotion – Collateral/Specialty” category at the 2011 PromaxBDA Conference, so we had to top that, and 3D was the way to go. Doing these unique marketing pieces reflects the creative DNA of Stephen Arnold Music, and helps keep us top of mind.”
The friendly musical “Frankenstein,” as the company puts it, gracing the LP’s cover is comprised of 42 different audio components – made up of everything from a vintage microphone cranium cap to the amplifier body, and a jawbone assembly straight from Arnold’s ’69 Fender Stratocaster. The innovative album design was created by the Dallas-based creative agency Rucker & Co., which spent more than 130 hours making the composite musical robot image and rendering it in 3D.
For those who don’t own a record player, a CD also is tucked neatly into the album cover, featuring 13 tracks of original music from Stephen Arnold Music. The collection is part of a world-class catalog consistently called on by ABC, CBS, CNN, Discovery, MSNBC, The Weather Channel, the NHL, and many more top brands.
“‘S.A.M. I AM’ is simply about consistently keeping your name out there, and doing it in a creative way,” says Arnold.
About Stephen Arnold Music: As a multiple Emmy, Addy and Promax Gold award-winning music production company, Stephen Arnold Music has more than 15 years of success in delivering the sounds that make a difference to networks, television stations, advertising agencies, film studios, and video game companies the world over.